Mixed📉LayoffsMay 4, 2023

Tobi Lütke

Took responsibility for over-hiring in 2023 layoffs (20% cut). But continued aggressive cost cuts in 2024. Sold logistics business.

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Tobi Lütke — Layoffs: MIXED

Took responsibility for over-hiring in 2023 layoffs (20% cut). But continued aggressive cost cuts in 2024. Sold logistics business.

https://reciepts.tech/stance/339

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Supported🤖AI EthicsApr 2025

Mandated AI-first hiring policy at Shopify. Teams must prove AI cannot accomplish tasks before requesting additional headcount. AI usage now part of performance evaluations.

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Supported🤖AI EthicsApr 2025

Published an internal memo on April 7, 2025 declaring "reflexive AI usage is now a baseline expectation at Shopify." Teams must demonstrate AI cannot do a job before requesting headcount, and AI usage is now part of performance evaluations.

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Mixed🤖AI EthicsApr 2025

Issued a company-wide mandate in April 2025 requiring employees to demonstrate AI cannot perform a role before requesting new hires, adding AI usage to performance reviews as a baseline expectation. Said: "Before asking for more headcount and resources, teams must demonstrate why they cannot get what they want done using AI." Framed Shopify as entering a phase where AI agents are teammates, not tools.

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